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  3. Make 2023 the Year of Legacies

Make 2023 the Year of Legacies

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Description

THIS IS IT! No more procrastination, no more excuses, 2023 is THE year to get your legacy program off the ground or rebooted. Time to dust off that data, review your analytics, rejig your donor communications and revisit those engagement opportunities - we are going to do it all to make sure you start 2023 ready to conquer legacies. In this practical and action-packed session, we will cover everything you need to be examining to make sure you have all your ducks aligned to talk to donors about including a gift in their will for your charity.

Contributors

  • Ligia Peña, CFRE, MInstF, AFP Master Trainer

    Ligia Peña, CFRE is a Legacy & Fundraising Coach at her own consulting company called GlobetrottingFundraiser. She's also a Ph.D. candidate at the University of Kent, researching national legacy marketing campaigns as a tool to change society’s behaviour towards gifts in wills. Having trained countless fundraisers, she's a sought-after and seasoned international presenter who enjoys sharing her knowledge and empowering nonprofit professionals to think about legacies differently by daring to be creative and innovative.

January 11, 2023
Wed 1:00 PM EST

Duration 1H 0M

This live web event has ended.

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