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ISMPP U - Digital Features - Are They Really Worth the Effort?

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Digital features have become an important consideration in the publication of peer-reviewed medical and scientific articles. Many peer-reviewed journals now publish plain language summaries and a wide range of digital content, such as videos, podcasts, and infographics. Many authors and sponsors have embraced these features, recognizing they provide an opportunity for bitesize summaries of the content and represent an innovative approach to reaching diverse audiences.

However, questions remain: What is the evidence for their impact? Do digital features increase readership, social reach, and citations? What is their effect on comprehension? Do they help readers retain information? Are they really worth the effort?

This webinar’s faculty will share the latest data on digital features and explain what it means. They will talk about how to use this evidence to encourage support of, and investment in, digital features. You will be introduced to the most popular and innovative features and learn the latest in best practices for digital feature development and publication.

Most importantly, you’ll know whether digital features are worth your effort.

Learning Objectives: At the end of this session attendees will
●Be familiar with the research evidence that demonstrates the impact of digital features and their impact on publications
●Recognize the most common and popular types of digital features published with peer-reviewed publications
●Understand the types of articles that benefit most from digital enhancements
●Use the latest best practices to develop digital features that enhance publications

Approved for 1 CMPP credit.

Description

This ISMPP U is generously sponsored by:


This ISMPP University session has been generously sponsored by the p-value group of companies. The p-value group of companies can provide a range of services to help create a significant difference in your healthcare communications. Elevate your healthcare communications - Make a Difference Today!  To learn more about services provided please contact Krista Terry, (KTerry@pvaluegroup.com).

This ISMPP U webinar is derived from the ISMPP Social Media & Web-based Metrics Working Group: Digital features have become an important consideration in the publication of peer-reviewed medical and scientific articles. Many peer-reviewed journals now publish plain language summaries and a wide range of digital content, such as videos, podcasts, and infographics. Many authors and sponsors have embraced these features, recognizing they provide an opportunity for bitesize summaries of the content and represent an innovative approach to reaching diverse audiences.

However, questions remain: What is the evidence for their impact? Do digital features increase readership, social reach, and citations? What is their effect on comprehension? Do they help readers retain information? Are they really worth the effort?

This webinar’s faculty will share the latest data on digital features and explain what it means. They will talk about how to use this evidence to encourage support of, and investment in, digital features. You will be introduced to the most popular and innovative features and learn the latest in best practices for digital feature development and publication.

Most importantly, you’ll know whether digital features are worth your effort. Have a question for the presenters ahead of the webinar? Scroll down to add it in Discussions. 

Learning Objectives: At the end of this session attendees will
●Be familiar with the research evidence that demonstrates the impact of digital features and their impact on publications
●Recognize the most common and popular types of digital features published with peer-reviewed publications
●Understand the types of articles that benefit most from digital enhancements
●Use the latest best practices to develop digital features that enhance publications

Approved for 1 CMPP credit.

Contributors

  • Caroline Halford

    • 15 years with the Adis journal portfolio – including the launch of the open access Adis Rapid+ titles
    • Rolled out digital features and plain-language summaries (PLS) for Adis– allowing authors to publish a range of enhancements to increase impact of their articles
    • Presented and published several studies on the impact of PLS and digital features

  • Adeline Rosenberg

    • Co-author of the Open Pharma PLS recommendations as well as other research and reviews of PLS
    • Presented on PLS at previous ISMPP conferences in sessions, workshops, roundtables and posters
    • Member of the ISMPP Social Media and Web-based Metrics working group

  • Kelly Soldavin

    • Leads experienced editorial team who manage a portfolio of peer-reviewed journals that publish cutting-edge original research in clinical medicine and health economics
    • Passionate about enhancing the impact, accessibility, and discoverability of research via plain language summaries, digital features, and patient involvement in the publishing process
    • Speaks about publishing best practices and PLS, among other topics, at conferences, webinars, and workshops for industry and academic organizations, including ISMPP 
    • Co-leads the Social Media Guidelines workstream for the ISMPP Social Media & Web-based Metrics Working Group; participates as member of the Annual Meeting Program Committee

  • Joanne Walker

    • Previously at the Future Science Group, where she co-created the Plain Language Summary of Publication article type that is now being adopted by other publishers, including Becaris Publishing
    • Co-founder of Becaris Publishing, the publisher of the open article publication Journal of Comparative Effectiveness Research and digital hub The Evidence Base
    • Strong advocate for making scientific content accessibly, understandable and engaging, whether it is through developing new article types or creating digital features such as plain language summaries, visual infographics, podcasts, videos or more

June 7, 2023
Wed 11:00 AM EDT

Duration 1H 0M

This live web event has ended.

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