"Why would I want or need a membership?", you might ask.
According to a recent survey of membership owners, here are the top 3 positive impacts of their membership:1. Increased income.
2. Greater enjoyment and fulfillment in my work.
3. Ability to be more location-independent.
Add in the simple fact that few productivity/organizing pros are taking advantage of memberships (or free communities), and you have a recipe for a great business/lifestyle opportunity.
Think about it: What if 100 people were paying you $10 or more this month? And every month? Or if you had an engaged, loyal community of 100's of prospective customers you could readily tap into?
Objectives:
- Understand the underlying social and market forces driving the trend toward online memberships and communities, particularly as relates to the productivity and organizing business.
- Know (and explore in real-time exercises) the key ingredients for creating significant, ongoing value in a membership or community: Content, Coaching, Community and Communication.
- Know the fundamentals for building, marketing, maintaining and profiting from their membership or community, and be familiar with a range of more easily built and maintained membership models, including free online communities.