A key to successfully managing projects is to implement effective and efficient project controls by being risk aware and focused. The variability with project controls resources, systems and processes can make a significant the difference in project outcomes. This paper lays out the requisite fundamentals for project controls staff, systems and processes via a "thou shalt" style. A problem with current performance measurement systems are that they only focus on cost efficiency and schedule progress but not on effectiveness (risk awareness). The focus here is on bringing effectiveness into the equation through a risk-based, objective and engaging approach to bring the best value to all project stakeholders. Adopting these ten fundamental approaches offers project controls staff and other project stake-holders better odds for success.