Description:
Dashboards can be one of the most useful tools for transparent data sharing. They help organizations synthesize & make meaning from large amounts of data. Unfortunately, most dashboards miss the mark. They are crammed with data, hard to read and are not visually engaging. The story gets lost in the chaos. In this workshop, we will share tools that will help evaluators decide when a dashboard is the right fit for their audience. We will review best practices and examples of how to make your story come to life visually in an interactive dashboard. Then, together we will walk through a step-by-step process of building a dashboard using Google Data Studio. This platform is easy to use, free, and can be linked to data stored in Google Sheets. We will discuss the important logistics of sharing your dashboard with your audiences, so it becomes a tool they use, not a tool they forget.


Learning Outcomes:

• Participants will learn how to determine if a dashboard is the right tool for communicating data to their key audiences
• Participants will learn tips on how to make an automated dashboard visually engaging and tell a story
• Participants will learn how to build a dashboard in Google Data Studio
• Participants will learn how to build a communication plan that accompanies a dashboard
• Participants will be better equipped to present data that tells a story, leading to increased audience engagement and data-driven decision making

This workshop is aligned to AEA’s Competencies and Guiding Principles as follows:

Competencies:
A dashboard can be a powerful tool to facilitating shared decision making for evaluation (5.3). It makes data transparent which enables the evaluation's process and quality to be monitored overtime (4.8). Data communication through visually engaging dashboards can communicate findings in meaningful ways that enhance the effectiveness of the evaluation (5.6).The proposed webinar content aligns with the following AEA competencies:

Guiding Principles:

• Respect for People: Evaluators honor the dignity, well-being, and self-worth of individuals and acknowledge the influence of culture within and across groups.
• Common Good and Equity: Evaluators strive to contribute to the common good and advancement of an equitable and just society.
• Respect for People: Evaluators honor the dignity, well-being, and self-worth of individuals and acknowledge the influence of culture within and across groups.

Historically, when data is collected it is not made visible to those who the data was collected from. Visualizing data collected through an interactive dashboard can be a way to share data back with your audience so they can be engaged in meaning making. This increases our integrity as evaluators by increasing transparency and responsiveness. Making data accessible to our audiences can empower them to ask questions, gain knowledge, and make the changes they wish to see in their communities.

The following guiding principles are applicable to the webinar content:

• Respect for People: Evaluators honor the dignity, well-being, and self-worth of individuals and acknowledge the influence of culture within and across groups.

• Common Good and Equity: Evaluators strive to contribute to the common good and advancement of an equitable and just society.

• Respect for People: Evaluators honor the dignity, well-being, and self-worth of individuals and acknowledge the influence of culture within and across groups.

Presenters:
Jennifer Marsack
CEO
Pivot Data Design

Fanta Drame
MPH – Design Associate
Pivot Data Design



Facilitation Experience:
Jennifer Nulty, CEO and Fanta Drame, Design Associate at Pivot Data Design offer an array of data design and training services. The team brings creative energy to making data intriguing and impactful, while helping clients transform the way they communicate their story. Pivot’s work focuses on bringing research-based transformations to a range of deliverables including charts, slides, reports, infographics, and dashboards. Their work is firmly anchored in principles of equity and data visualization best practices, as they teach the art of data storytelling, techniques for decluttering visuals, and strategies for emphasizing key insights. Their aim is to engage audiences with impactful visuals to drive data-driven decision-making. The team is committed to advancing greater equity and collective well-being; they are committed to developing equitable systems by building the capacity of others, especially organizations who serve communities of color, to effectively present and visualize data. Pivot Data Design partners with a diverse team of talented consultants whose expertise and experience are mapped specifically to each partner's needs. Collectively and individually, Pivot provides top notch data design & equitable data storytelling expertise. Jenny and Fanta are champions of promoting a more just world, where the well-being of all is valued, interdependence is nurtured, and success is shared. Pivot Data Design has led over 100 virtual and in person workshops on data visualization. They have worked with partners like Centers for Disease Control and Prevention, Humanity United, American Civil Liberties Union, and the University of Michigan. Below are some quotes from workshop participants over the years:
"Your session was the best and most important session of the conference. You left the crowd suitably humbled and starving for more." - Conference Presentation Attendee

"I've attended several of your workshops and they've really pushed us to reimagine how we're using our data and consider how to better use our evaluation material to showcase the good work of our program. We're really appreciative and our team is proud of what we've been able to create!" – Workshop Attendee


Dates:
December 5th, 1:30 pm - 3 pm ET
December 7th, 1:30 pm - 3 pm ET

Note:
Once you purchase the eStudy you must register for each session. Recordings will be made available to registrants unable to attend sessions live. Recordings will be made available to all registrants for 90 days.