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The Future of Philanthropy and Why Diversity Matters


The IUPUI Lilly Family School of Philanthropy released a new report called Women Give 2019: Gender and Giving Across Communities of Color. This report examines the giving patterns, priorities, and attitudes of America’s wealthiest households and, in particular, explores the intersection of race, gender and giving. In 2019, The Alford Group celebrates its 20th consecutive year as AFP’s diversity sponsor and partner. We will speak to the new report and context it with our history and first-hand knowledge/experience on this topic.

. Participants can expect to learn:

  • The findings from a new body of research exploring race, gender and giving
  • Insights into how to further diversify the nonprofit sector and philanthropic donor base


  • Brenda Asare

    Brenda Asare assumed the role of President and CEO of the Alford Group in February 2014. Since joining the firm over a decade ago she has partnered with clients to raise over $2 billion to create game-changing results to fuel their visions. Prior to The Alford Group, Brenda served as Chief Development Officer with the American Red Cross.

  • Lilliane Ballesteros

    Lilliane is a development and fundraising professional who has worked with nonprofits in Seattle and her hometown, Los Angeles. Lilliane works to communicate LCF’s broad vision and increase resources to benefit the community.

  • Stephanie Ellis-Smith

    Stephanie Ellis-Smith is a leader with 20 years of experience in the philanthropic sector. She has held every seat at the social sector’s table: non-profit CEO, social enterprise COO, trustee, mentor, and civic activist. Stephanie has held leadership roles that showcase her vision, dedication and expertise at a variety of organizations, foundations, government agencies and companies.

  • Jennifer Shin

    Jennifer joined The Alford Group in 2019 after serving the nonprofit sector for over twelve years with responsibilities in fundraising, staff development, project management, and data analytics. With experience as a fundraising professional for both a public library foundation and a faith-based social service agency, she is inspired and motivated by the diverse organizations serving this region.  As the Director of Development serving The Seattle Public Library Foundation, Jennifer was responsible for creating and implementing a comprehensive fundraising program including legacy and endowment campaigns, annual fund drives, direct mail and digital marketing initiatives, and new donor acquisition strategies. During her time at the library foundation, she has rebuilt a planned giving program integrated in the major gifts work, developed new fundraising measurements rooted in meaningful KPIs, and piloted several new fundraising initiatives to diversify their revenue sources.

July 24, 2019
Wed 1:00 PM EDT

Duration 1H 0M

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