This webinar is generously sponsored by
Over the last decade, the amount of data created each day has increased dramatically. Fundraisers and others are increasingly being asked to use data to inform their efforts. But with new technologies, changing donor expectations, and only so many hours in a day, how can fundraisers identify the right metrics to monitor and improve their fundraising efforts?
In this webinar, we’ll identify 6 “vital signs” – key metrics that every fundraiser will want to monitor to evaluate the health of their fundraising program (yes, even during a pandemic). We’ll discuss how Common Cause, an advocacy organization, simplified their approach to data and used these vital signs to grow their donor base, engage with board members, and communicate more efficiently with their supporters.
- Understand the 6 “vital signs” every fundraiser should be monitoring for fundraising program health
- Learn how to act on each metric to improve fundraising program health and efficacy
- Identify best practices for engaging and retaining more donors