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This webinar is generously supported by
Donors are expecting us to know more about them. Through their giving behavior, the information they provide us, and readily, easily available affinity data, we can know more than ever before about what drives donor engagement with our missions. In this webinar, Jill McCarville, VP of Marketing at iWave, is joined by T. Clay Buck, CFRE, to discuss what donors are telling us through the lens of Philanthropic Psychology and Donor Affinity Scoring. They will cover easy ways that any fundraiser at any level can use that information to deepen relationships with donors and help them realize their philanthropic goals. You’ll leave with some immediate tools you can put to work right away and ideas on how to expand your storytelling to and from your donors.
This webinar carries 1 CFRE Continuing Education Credit.
PLEASE NOTE: BY REGISTERING FOR THIS WEBINAR YOU AGREE TO HAVE YOUR CONTACT INFORMATION, INCLUDING E-MAIL ADDRESS, PASSED ON TO IWAVE FOR THE PURPOSE OF FOLLOWING UP ON YOUR INTERESTS.