How Will the Great Shift Change Your Fundraising?

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Description

This webinar is generously sponsored by

With Covid still evolving, donor demographics changing, automation expanding, and a world that feels like it’s on fire, how is fundraising changing before our eyes?

Join Melissa Wyers, Executive Director of EveryAction and fundraising leader to learn more about what shifts fundraisers will see in the next five years. This session will help you prepare your fundraising programs to be resilient and maximize your revenue.

You’ll learn more about:

Who will tomorrow’s donors be and what will they want from fundraisers?
How automation will change your day to day and your total revenue
What to do next with your pre-Covid and Covid Era donors

PLEASE NOTE: BY REGISTERING FOR THIS WEBINAR YOU AGREE TO HAVE YOUR CONTACT INFORMATION, INCLUDING E-MAIL ADDRESS, PASSED ON TO EVERYACTION FOR THE PURPOSE OF FOLLOWING UP ON YOUR INTERESTS.

Contributors

Melissa Wyers

Melissa is the Executive Director of EveryAction and works with nonprofits to build and use technology so they can succeed in their world changing missions. She is widely respected as one of the top practitioners in fundraising, marketing and communications, and brings more than 25 years of experience helping nonprofits increase their revenue and build their supporter base in innovative ways.

Prior to joining EveryAction, she was the owner and President of Breakthrough Strategies, a strategic agency developing multi-channel programs for organizations like National Geographic, Heifer International, World Food Program, PETA, American Lung Association, and others. Previously, she was the Vice President of Strategy at Kintera/CTSG.She worked with organizations such as Mercy Corps, Clinton Foundation, American Lung Association, International Fund for Animal Welfare and others to help them start and grow their digital fundraising program.

Melissa led direct response programs at Craver Mathews Smith for organizations like Amnesty International, Environmental Defense Fund, Humane Society, Heifer International, and Drug Policy Alliance.Beforehand she was the Director of Development and Communications at the US Committee for Refugees where she led major gifts, direct response, events and planned giving. Earlier she was at Common Cause working with board members and major donors. She began her fundraising career at Emory University in major donor events.