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How to Grow Your Monthly Giving Program Without Breaking the Bank

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Description

Are you looking to find a way to improve your organization’s cash flow? Do you have a large number of small donors? Are you looking to improve your donor retention rates? Are you looking for ways to upgrade your donors to give more or to give more often?
Think no more! Monthly donors are the answer.
We’ll walk you through the steps you need to take to include:

  • The fundamental needs – website, forms, backend processing
  • Set your strategy and target the right audiences
  • Acquiring monthly donors
  • Cultivation approaches
  • Upgrading monthly donors to higher levels
  • Retaining them to achieve all-time high donor retention levels
  • And more… 

Contributors

  • Erica Waasdorp

    Erica Waasdorp is President of A Direct Solution, located on Cape Cod, Massachusetts. She works with non-profit clients all over the country as well as internationally, helping them with their appeals and monthly giving.  She is a former US Ambassador for the International Fundraising Congress.  Erica, an AFP Master Trainer, published two books on monthly giving - Monthly Giving, The Sleeping Giant, 2012 and Monthly Giving Made Easy, a How-to Guide, 2021.

March 21, 2018
Wed 1:00 PM EDT

Duration 1H 0M

This live web event has ended.

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