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May 18, 2017 | Creating the First Big Campaign With a Small Shop: The Base for Current and Future Success

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  • Thomas R. Poole, CFRE

    Senior Consulting Associate
    Brakeley Briscoe

    Tom has 40 years of experience in nonprofit fundraising and management, with a specialty in hospital philanthropy. He has been with Brakeley Briscoe and its predecessor Brakeley, John Price Jones for more than 25 years.
    He served for more than 12 years as the Vice President for Development/Development Director of Memorial Medical Foundation (CA) which served Long Beach Memorial Medical Center/Miller’s Children’s and Women’s Hospital Long Beach. Miller’s Children’s is the second largest nonprofit medical center on the West Coast. During Tom’s tenure he secured a naming gift for the Pediatric Intensive Care Unit, which was the largest gift from a resident of Long Beach received by Miller’s Children in nearly 50 years. He also directed capital campaigns for the building of the new pavilion for Miller’s Children’s and the building of the new Todd Cancer Institute.
    Tom was also the founding Executive Director of Memorial Hospital Foundation (CO). He created infrastructure and started new gift development program for this municipal hospital, which at the time was the second largest hospital in Colorado.
    As Senior Vice President of Brakeley, John Price Jones Tom directed capital campaigns, campaign planning studies, and fundraising audits among other consulting assignments. He also served as resident director for campaigns for: Banner Health/Samaritan Foundation (AZ); Long Beach Memorial Medical Center/Miller Children’s Hospital (CA); Albany Medical Center (NY), Manhattan Eye, Ear, and Throat Hospital (NY); and Columbia Presbyterian Medical Center (NY).
    Tom has a Masters of Education from Wright State University, and a B.A. from Ohio Wesleyan. A native of New Jersey, he lives in Tempe, Arizona with his wife Jan.

  • Larry C. Jerome

    Senior Vice President, Institutional Advancement
    Cone Health

    Lawrence (Larry) Jerome serves as senior vice president of institutional advancement. The focus of his team’s efforts is on the development of philanthropy across all the communities served by Cone Health.

    Prior to joining Cone Health in May 2016, Jerome has held key leadership positions at Vanderbilt University Medical Center, Yale School of Medicine/Yale-New Haven Hospital, the Lifespan Hospitals of Rhode Island, Deerfield Academy and Wesleyan University. In addition, Jerome has had extensive consulting experience while at Brakeley/John Price Jones, The Angeletti Group and Brakeley Briscoe Inc.

    He also served as an institutional and volunteer leader, particularly at his alma maters– Deerfield Academy and St. Lawrence University. The latter is where he earned a bachelor’s degree in government.

    He is a founding member of the Independent Teaching Hospitals Council on Development and past president of the Connecticut Chapter of the National Society of Fundraising Executives.

May 18, 2017
Thu 3:00 PM EDT

Duration 1H 0M

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