There’s never been a more important time for front line marketers to embrace their roles at schools. But in order for you to distinguish your school from your competitors, you need to clearly demonstrate student learning, engagement, and outcomes. And the best way to accomplish that is by coaching your entire team to become differentiators.
The Enrollment Marketing Summit was designed for just that purpose. You’ll learn first hand from experts in the field how you can enhance enrollment through marketing communications plans that will resonate with your audience.
You’ll learn how you can:
- Communicate enrollment goals, trends, and challenges to your head, board, school leadership team, and school community
- Employ techniques to improve your verbal, non-verbal, and written skills
- Leverage technology tools that will assist in implementing your marketing and communications plans
- Apply effective strategies to better communicate with families
- Create procedures to communicate sensitive information with tact while ensuring privacy
Schedule
Monday, April 3rd @ 3:00 pm - 4:30 pm ET
Maria Kadison, CEO & President, Edwards Co
The Big Disconnect And How To Fix It: Parents Shop For Benefits But Schools Sell Features.
Tuesday, April 4th @ 3:00 pm - 4:30 pm ET
Jonathan Oleisky, President, Kalix Marketing
Tips for Building Your School’s Strategic Marketing Plan
Tuesday, April 11th @ 3 pm - 4:30 pm ET
Angie Ward, Founder & President, Enroll Media Group, LLC
5 Free Google Tools Your School Needs to Know in 2023
Monday, April 17th @ 3:00 pm - 4:30 pm ET
Chuck English, President and Founder, English Marketing Works
Putting the Value in Value Propositions
Tuesday, April 18th @ 3:00 pm - 4:30 pm ET
Brendan Schneider, Founder and CEO, SchneiderB Media Inc.
Empowering School Marketers: How to Conduct a DIY Digital Audit
Monday, April 24th @ 3:00 pm - 4:30 pm ET
Angela Brown, Senior Enrollment Insights Leader, K-12, Niche
Data-Driven Enrollment Marketing Strategies
Tuesday, April 25th @ 3:00 pm - 4:30 pm ET
Trevor Waddington, Principal, Truth Tree
Search, Display, and Social Ads: A Winning Trifecta!
Speakers
Maria Kadison EdCo https://www.linkedin.com/in/mariakadison/ mkadison@edwardsco.comJonathan Oleisky https://www.linkedin.com/in/jonathanoleisky/ joleisky@kalixmarketing.com
Liz Yee https://www.linkedin.com/in/lizyee/ liz@truthtreeconsulting.com
Chuck English https://www.linkedin.com/in/chuckenglishmarketing/ chuck@englishmarketingworks.com
Angela Brown https://www.linkedin.com/in/angelambrown/ angela.brown@niche.com
Brendan Schneider https://www.linkedin.com/in/brendanschneider/ brendan@schneiderb.com
Angie Ward https://www.linkedin.com/in/angie-ward-1567936/angie@enrollmediagroup.com
CEC's Offered
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Continuing Education Credits:
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Course L&D Competencies
AISAP Learning and Development Framework
Competency 3: Demonstrate exemplary communication skills appropriate to the unique landscape of education.
Notes for the Enrollment Marketing Summit
- Once you click the REGISTER button, you are signed up for the course.
- A confirmation email from AISAP Programs will be sent once you register.
- Once registered, you will have access to content and receive a new Zoom link for each session.
- Missed the live session? Register and access the recordings and resources.
Course Registration Fee (for all sessions):
$179 for members--your entire team can come at one price
$279 for non-members--your entire team can come
Join now and register at the no-cost member rate!