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DermChat Roundtable: How to Build Your Social Media Brand



DermChat Roundtable: How to Build Your Social Media Brand

Date/Time
View On Demand
Live held event on Wednesday, May 10, 2023

Description

This webinar will provide social media insights as well as do’s and don’ts for building a professional brand. Faculty are dermatologic surgeons who are globally recognized on social media and regarded as experts in skin health and beauty; they will present briefly on how they built their social media presence and brand and how it expanded their practice reach. Immediately after the presentations, we will activate the cameras and mics of attendees so they can participate live with questions and interact with faculty.

Exclusive opportunity with limited space available!

Learning Objectives

Following this activity, participants should be able to:
  • Assess the effectiveness of their current social media approach.
  • Develop a social media plan that reflects their brand.
  • Implement a social media strategy to expand their practice reach.

Credits
CME: 1.00 AMA PRA Category 1 Credit™
To obtain CME credit in your ASDS Learn profile and download your CME certificate, you will need to view the webinar and complete the attendee evaluation. Credit is provided for live webinar attendees.

Accreditation Statement

The American Society for Dermatologic Surgery (ASDS) is accredited by the Accreditation Council for Continuing Medical Education (ACCME) to provide continuing medical education for physicians. ASDS designates this activity for a maximum of 1.00 AMA PRA Category 1 Credits™. Physicians should claim only the credit commensurate with the extent of their participation in the activity.


Presenters


Corey Hartman, MD
Faculty / Presenter

Dr. Hartman is a board certified dermatologist with special interest in dermatologic surgery, injectables, the latest in laser technology and specializing in treating skin of color. He is internationally recognized as an expert on injectable fillers, neuromodulators, hyperpigmentation and social media in dermatology. Dr. Hartman is also the founder and medical director of the Skin Wellness Dermatology in Birmingham, Alabama.



Elizabeth Houshmand, MD
Faculty /  Presenter

Dr. Houshmand is a double board certified dermatologist specializing in cutaneous laser surgery and the dermatologic care of patients with a special interest in Cosmetic Dermatology, Laser Medicine, Acne, Hair Loss and Melasma. She has a large social media presence and is an international speaker, trainer, author and medical news correspondent.


Arisa Ortiz, MD
Faculty / Presenter

Dr. Ortiz is a board certified dermatologist specializing in the latest non-invasive procedures, including laser skin resurfacing, dermal filler and toxin injections, body contouring, skin tightening and the treatment of scars. Dr. Ortiz also has expertise in providing gender-affirming care to transgender and nonbinary patients. She has a large social media presence, including being featured on Dr. Sandra Lee's TV Series, "Dr. Pimple Popper." Dr. Ortiz is currently the Director of Laser and Cosmetic Dermatology, and an Associate Clinical Professor of Dermatology at the University of California, San Diego.


Muneeb Shah, DO
Faculty / Presenter

Dr. Shah is a board certified dermatologist with expertise in medical, cosmetic and procedural dermatology. He is currently practicing at Fora Dermatology in North Carolina. Dr. Shah is well known for his social media presence as the 'DermDoctor' and has been featured in many publications and News Channels.


Mara Weinstein, MD
Faculty / Presenter

Dr. Weinstein is a board certified dermatologist with expertise in cosmetic and laser dermatology. She is currently part of the Dermatology Department at the University of Rochester Medical center and serves as one of the only Fellowship-trained Cosmetic and Laser Surgeons in Western NY. Dr. Weinstein has a large social media following and uses her platform to share her expertise in dermatology. 





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