Whether you like it or not, your online presence is telling
a story about you and your organization. While you don’t have to be the Charles
Dickens of social media, you do have to put some sweat equity into your online
equity.
Positioning yourself on LinkedIn is an essential component
of building your personal brand. Whether your desire is to secure a new role,
enhance your visibility, or grow your customer base, you can dramatically
increase your ability to make it happen by correctly optimizing your usage of
LinkedIn.
During this program, we’ll provide you with insight,
perspective, and actionable tips to catapult your LinkedIn profile to All-Star
status, as well as best practices for engagement and content creation once your
All-Star profile is constructed.
After this webinar, participants will have immediately implementable
tips, including:
- How to utilize the 4 C’s of social media to optimize your personal brand
- Principles to lay the foundation of an All-Star LinkedIn profile
- Best practices for producing and engaging with content
- Note:
This program is not endorsed, accredited, or affiliated with ASAE or
the CAE program. Applicants may use any program that meets eligibility
requirements in the specific timeframe towards the exam application or
renewal. There are no specific individual courses required as part of
the applications – selection of eligible education is up to the
applicant based on his/her needs.