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Episode Two: Rob Paterkiewicz

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Rob Paterkiewicz, CAE, MBA is the CEO of Selected Independent Funeral Homes and the immediate past-chair of the Association Forum board of directors. Recently, Paterkiewicz oversaw a combination awareness and feasibility study on the Selected Education Trust, the 501(c)(6) arm of the organization, to gauge member awareness of its philanthropic initiatives and determine how to increase interest and support for its programs. In this episode, a companion piece to his article in the June/July issue of FORUM, “The Rewards of Philanthropy”, Rob discusses how organizations can strengthen its mission and bottom line through effective fundraising.


  • Michelle Mason, FASAE, CAE

    President and CEO, Association Forum

    Michelle Mason is the President and CEO of Association Forum. Association Forum is the “association of associations” in Chicago. Founded in 1916, it has nearly 4,000 members. These members represent more than 44,000 association professionals from nearly 1,600 Chicago associations. These organizations serve 27 million individual members, have 9 million donors and generate $10.3 billion annually in economic impact. She provides strategic leadership, fiscal responsibility, and successful delivery of member value. Prior to Association Forum, Michelle served as a managing director at the American Society for Quality (ASQ). In this role, she concentrated on business development, membership, component relations, innovation, advocacy, social responsibility, and process improvement efforts. Prior to she was Vice President of Strategic and Future Focused Research at the American Society for Association Executives (ASAE).

    Michelle is a Certified Association Executive (CAE), Six Sigma Champion, and a Certified Quality Improvement Associate (CQIA). She is an ASAE Fellow (FASAE) and an Aspen Institute Ideas Fellow. Michelle completed the SmithBucklin Leadership Institute. She has a BA, MBA and MS. Michelle was the project lead for the bestselling publication, Seven Measures of Success: What Remarkable Associations Do That Others Don’t.

    Michelle has strong board experience including, ASAE Board of Directors, ABSI, Goodwill Industries of Southeastern Wisconsin, PAVE, Marcus Center for the Performing Arts, MIAD, King's Academy Charter School, TEMPO, and Penfield Children’s Center. She is devoted to education and learning, Michelle has served as an adjunct instructor at Mount Mary University in Wisconsin and Strayer University in Washington, DC.

  • Rob Paterkiewicz, CAE, MBA

    Rob Paterkiewicz is the Executive Director and Chief Executive Officer of Selected Independent Funeral Homes, a trade association meeting the needs of independently owned and operated funeral homes worldwide. Rob has served in this position since 2007 and oversees a staff of twelve professionals. He is ultimately responsible for directing all activities associated with this $2.5 Million, 500-member organization. Rob also serves as the Administrative Trustee of the association’s charitable subsidiary, the Selected Independent Funeral Homes Educational Trust.