Description
Join us to learn strategies to extend the life of your highly valued events! We will discuss tips on integrating your event content with other areas of your association and marketing and organizing your content to effectively reach and engage the 80% of your audience who are not attending. We will also review how iMIS can streamline the access, tracking and monetization of these events.
Ultimately, success will include new revenue streams, increased member registrations at future events, and higher member satisfaction and value to help you retain and gain new members.
Contributors
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Jodi Ray
Jodi has partnered with associations for over 26 years to find the right solutions to capture and share their education for valuable learning. Her passion is to help associations leverage their content to increase member value, revenue and relevance in their industry. As the Senior Business Development Manager for Blue Sky eLearn, she provides online learning and event solutions through the production and management of web events (over 2,000/year) and their award winning Path Platform.
www.linkedin.com/in/jodiray/ -
Randy Richter
Director of Technology & Partner, Association Technology Solutions
Past President of the ASAE Technology Council -
Bill Mott
Director, Online Event Solutions, Freeman