What is one thing that thriving membership programs have in common? They are masterful at designing and executing exceptional member experiences. Organizations that are good at this often make it look magical, which may leave you wondering why it feels so much harder for your organization to achieve the same outcome.
The good news is that the key to member attraction, engagement, and retention isn’t actually magical. There are CAREpoints in any relationship where what you do and how you do it makes all the difference.
When you have an eLearning platform available as one of your tech stack tools, you can dramatically level up your members' experience.
During this session, you will learn:
- The three types of value that members are looking for from your organization
- Eight stages of member experience that your organization should be intentionally addressing
- Creative ways you can weave eLearning into your member experience—from the moment someone discovers you, to the joining and engagement process, and right on through to renewal