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Pivot Point: Reshaping Your Business When it Matters Most

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For decades, the holy grail of membership has been an organization’s ability to provide access to research and information, advocacy, and an exclusive community of peers. Many organizations promote their unique qualities by highlighting the depth, rigor, and thoroughness of their offerings.

But times have changed, and the attributes that were highly valued in the past now take a backseat to accessibility, flexibility, and affordability. If they are not digital, condensed, and easy to access and use, those members will turn to another resource.

While a passion to advance a cause or support a chosen industry still drives some individuals and companies to join an association, most organizations will need to find new ways to appeal to those who seek a transactional relationship or simply wish to find a resource that quickly resolves an issue.

In this webinar, you will learn the five characteristics needed to pivot your organization and respond to a changing landscape to remain relevant. Sheri will provide real examples and lessons learned that can immediately help your organization make the changes it needs to succeed in today's environment.


By registering for this webinar you agree that Blue Sky may contact you with additional information about their products, services, and future events.