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White Paper: The Digital Marketer’s Guide to Call Attribution

In today's mobile-first world, the success of your digital marketing often depends on your ability to drive call conversions. It's a big challenge for marketers used to focusing only on clicks. You now have to know the digital ads, campaigns, keywords, and web pages driving qualified calls – so you can optimize for what’s bringing in not just the most leads, but the most customers. Get this guide from DialogTech to learn how.

This guide will explain why call conversions have become so important to the success of digital marketing and introduce you to call attribution software – what it is, how it works, and its benefits for digital marketers. It will also provide tips on how to select the right call attribution platform for your business.

Not a DAA member but interested in downloading this FREE whitepaper? Set up your non-member Web Account before downloading the PDF.

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