BigQuery is a fully-managed cloud data warehouse with built-in Machine Learning. This is where the GA4+Bigquery magic happens. Unlock insights with petabyte-scale analysis & built-in ML. Build your SQL skills to integrate and transform your data.
In this session, you will learn:
- GA4 opens up doors for deeper analysis and targeting opportunities with GA4 + BigQuery integration.
- How you can integrate Google Analytics 4 with BigQuery
- Google Analytics 4 (GA4) data structure in BigQuery
- Writing SQL to pick the right data · Dealing with Event Properties, User Properties, etc. in BigQuery.
Bring all your questions and get them answered in this session.