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Seattle 2015 Symposium: Videos

9 Presentations 0 Sections

The Democratization of Data

The Digital Analytics Association Seattle Symposium brought together digital analysts and industry-leading companies to connect, explore, and define the challenges that will shape the analytics industry in the coming year. 
In this symposium, you will:
  • Learn strategies and leadership language to mobilize your next analytics initiative within your organization.
  • Hear real-world examples of what's working and what's not in cross-channel measurement and personalization campaigns .
  • Discuss best practices behind the principles and processes that encompass organization-wide data governance.
  • Attend 20 minute TED Talks on:
    • Where We Have Been
    • Where We Are
    • Where We Are Going
  • Speakers include industry leaders from Disney, eBay, Costco, Microsoft, and more.
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