Even when a brand reaches success by meeting sales goals or gaining popularity, it's still difficult to measure its specific financial valuation. This course reviews the ways to evaluate a brand's value to bankers, investors, buyers, and your community. It will also identify ways to locate the right valuation methods, business appraisals, or buyers or presenters.

Learning Outcomes: 
1. Understand the methods of evaluating a business' worth
2. Learn to determine current market positions
3. Understand how to obtain a value for future activity
4. Gain knowledge around sourcing a fair appraisal
5. Determine how to best find buyers and investors

Presenters:
Jennifer Evans
VP Constellation Ventures
Constellation Brands

Wes Henderson
Co-Founder
Angel's Envy

James Pelligrini
Managing Partner
Goat Rodeo Capital

Moderator: Fred Minnick
TV Host, Curator, Editor, Author