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DISCUS Code Virtual Media Summit Series

This 5-part educational series will increase industry awareness and understanding of the DISCUS Code, showcase best practices, and explore the various mediums through which distilled spirits producers and importers responsibly advertise and market their products utilizing these services.

This series aims to:
1. Promote the history and importance of our self-regulatory Code and responsible advertising in our industry;
2. Provide education on the provisions of the Code
3. Provide practical guidance on Code compliance and responsibly marketing a brand;
4. Encourage and inspire discussion about the Code;
5. Explore the latest marketing technologies and demographic data tools to meet the Code’s placement standard; and
6. continue to foster partnerships between DISCUS and the social media/demographic measurement companies.

This series is free and by registering for the series, you will automatically be signed up for each webinar.