Brainstorming is the most important part of the creative process. As brainstorming is the most pliable of the phases of creation, it allows for the formation, rearrangement, and generation of completely new ideas. The brainstorming phase can form the entire foundation of the project and without proper brainstorming, the creator may dive into the project thoroughly unorganized. In this section, there are techniques for brainstorming and how to achieve the most from brainstorming sessions.