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“Open Twitter... Close Twitter... Open Twitter... Where do I begin?”
Social media has been widely used for sharing health-related information, especially during the COVID-19 pandemic. It has been used for health interventions, health campaigns, medical education, disease outbreak surveillance, advancing scientific research and practice, and social mobilization, among other uses1.Although it is seemingly easy to open a social media account, the guidance around implementation and use of social media, specifically with regard to scientific publications, remains scarce and inconsistent.

This ISMPP U provides a unique opportunity to hear from, and question, renowned experts from the regulatory, publishing, and pharmaceutical industries. Perspectives on the role of social media within scientific publications, potential considerations, differences between sharing disease state versus results publications, and guidance and best practices will be shared.

Learning Objectives
At the end of this sessions, participants should be able to:

• Differentiate between the potential uses of social media within scientific publications

• Identify and describe organizations’ practices and guidance related to social media

• Acquire knowledge about the practical considerations for implementation of social media strategy

Collaborate with industry partners to disseminate research and scientific publications

Reference
Chen J, Wang Y. Social media use for health purposes: systematic review. J Med Internet Res 2021;23(5):e17917.
Approved for 1.5 ISMPP CMPP certification credit

Description

“Open Twitter... Close Twitter... Open Twitter... Where do I begin?”
Social media has been widely used for sharing health-related information, especially during the COVID-19 pandemic. It has been used for health interventions, health campaigns, medical education, disease outbreak surveillance, advancing scientific research and practice, and social mobilization, among other uses¹.Although it is seemingly easy to open a social media account, the guidance around implementation and use of social media, specifically with regard to scientific publications, remains scarce and inconsistent.

This ISMPP U provides a unique opportunity to hear from, and question, renowned experts from the regulatory, publishing, and pharmaceutical industries. Perspectives on the role of social media within scientific publications, potential considerations, differences between sharing disease state versus results publications, and guidance and best practices will be shared.

Learning Objectives
At the end of this sessions, participants should be able to:

• Differentiate between the potential uses of social media within scientific publications

• Identify and describe organizations’ practices and guidance related to social media

• Acquire knowledge about the practical considerations for implementation of social media strategy

Collaborate with industry partners to disseminate research and scientific publications 

Reference
Chen J, Wang Y. Social media use for health purposes: systematic review. J Med Internet Res 2021;23(5):e17917.
Approved for 1.5 ISMPP CMPP certification credit