This webinar will educate on the opportunities and challenges of using
Real World Evidence (RWE) in medical communications and publication planning. Multiple
stakeholder perspectives including that of publication professionals, journal
editors, RWE writers and consultants will be discussed. The presentation will
also include how RWE is being used to enhance Health Technology Assessment
submissions and approvals.
At the end of this session, participants should be able to:
- Know how to incorporate RWE planning and stakeholder outreach into medical affairs and publication planning teams.
- Understand how RWE is used by payers and other key stakeholders.
- Understand how the FDA is investing in research studies that will help determine how RWE can be used for regulatory evaluation and efficacy.
- Know how RWE is being used to enhance health technology submissions and approvals.