Digital features in medical publications: Where are we now? (Recorded 1 March 2018)
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This was our 3rd MedComms Networking Virtual Event and we were delighted to be working with Springer Healthcare on this programme.
Caroline Halford presented key findings from a short survey of publishing professionals working in around MedComms and the pharmaceutical industry, looking at perceptions and experiences of digital features to accompany medical publications. Caroline also discussed readership trends in medical publishing, Adis's experience of digital features, metrics, and how to maximise return on investment.
Once again we lined up a panel of experts for the discussion and the emphasis in the meeting was on encouraging the audience to ask questions and share their own experiences.
You'll find a written summary of the meeting, by Hannah Payne, Associate Editor at Springer Healthcare available here.
The opinions expressed by the faculty are
their own and do not necessarily represent those of their employers.
This session has been deemed eligible for 1
CMPP CE credit
(Note: The faculty are fully
responsible for all content presented. The ISMPP Certification Program assigned
CE credit for the activity based upon information provided at the time of
review and is not responsible for the accuracy of the content. For a full list
of approved activities see http://www.ismpp.org/recertification)
This MedComms Networking meeting is supported by Blue Sky eLearn.