Instructor: Allison Task
Total Time: 1.5 hours
CEUs: 1.5
Conference Year: 2019

Course Description:
Have you ever seen the movie “Fiddler on the Roof”? It’s about a shadkhan (Yiddish for matchmaker) making a shidduch (Yiddish for match). In this session we’ll use matchmaking techniques to identify what you’re good at (your superhero strengths), and what your clients-to-be want and need. After we identify your strengths and their needs, we can match the two through strategic positioning, marketing and social media initiatives to help you find one another.

Learning Objectives
- Reveal and get clear on your superhero strengths
- Reveal and get clear on what you ENJOY doing
- Identify the unmet needs in your market
- Review 50 ways to make a shidduch (how to find, impress, and begin work with your ideal clients)

Code Words
Please be sure to listen for and record the code words given during the presentation. The instructor will explicitly verbalize code words periodically throughout the class (i.e. "The first code word is...") Note: Not all instructors give code words. If you do not hear any, please indicate "none given" on the course evaluation.