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CR 3-305 Booming Your Baby Boomer Business: Research-based Understanding of this Pivotal Age Group

Instructor: Nicole Chamblin
Total time: 89 minutes
CEUs: 1.5
Conference Year: 2016

Course Descriptions
Baby boomers, roughly in the 50-69 age range, have reached a pivotal point in their lives and face special challenges organizing health, wealth, and legacy information. This means opportunity and impact for specialists in productivity and organizing. You won't want to miss this session where you will glean research-based guidance on better understanding the information management needs of this target group, including initial outcomes of an on-going study that engaged NAPO professionals as participating experts.

Learning Objectives
1. What do baby boomers want when they hire an organizer? 
2. How can you help baby boomers? Ideas from Health, Wealth & Legacy - Research in Progress?
3. How can you help boomers? Ideas from Organizing for Health Management Research?

Code Words
Please be sure to listen for and record the code words given during the presentation. The instructor will explicitly verbalize code words periodically throughout the class (i.e. "The first code word is...") Note: Not all instructors give code words. If you do not hear any, please indicate "none given" on the course evaluation.