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How to Leverage a Choice of Payment Options to Increase Your Sales

*Please note this webinar is not eligible for continuing education hours as it is a NARI program informational webinar. 

Did you know that over 1/3rd of homeowners who completed a home improvement project in the past year regret not spending more on the project? Have you ever wondered what influences your customers purchasing decisions? Join Mark Bernas, Senior Relationship Manager at EnerBank USA to learn about exciting market trends that can translate to more sales for you! In addition, Mark Bernas will show you how to leverage a choice of payment options to significantly increase your close-rate and project sizes!

What you can expect to learn:

  • Exciting trends in the $350b home improvement market that will make you glad you’re in the industry
  • Why homeowners are financing their home improvement projects—even when they have the cash on hand
  • Advantages and disadvantages of common payment method
  • Why homeowners value contractor provided financing
  • How payment options directly impact close-rate and project sizes