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Description

Pre-recorded presentation posted below.

Innovative chamber leaders are identifying service gaps in areas that align with their missions and launching new services to address those needs while generating revenue for their chambers. Examples include consulting, economic research, community concierge programs, talent attraction marketing and more.

Hear directly from your chamber peers—via four pre-recorded presentations that we will feature over the next four months—who are leading innovative non-dues revenue programs making a positive impact in their community and their chamber's bottom line. Gain proven strategies, expert insights and ideas to optimize and transform your chamber's non-dues revenue approach. Afterwards, join the presenters for a scheduled live Q&A discussion.

First Friend Newcomer Connection Program
La Crosse Area Chamber of Commerce (Wis.)
This first community concierge initiative in the state of Wisconsin aids employers with talent attraction and retention challenges and currently accounts for 7.2% of the La Crosse Area Chamber of Commerce's revenue.

In the series’ first pre-recorded presentation (posted below), Beth Franklin, the chamber's workforce strategies director, discusses how she built this award-winning workforce initiative that strengthens businesses, fosters partnerships, builds inclusivity and focuses on serving those from underrepresented identities. She shares the program's strategy, data, funding models, community response and more.

Watch the pre-recorded presentation at your own pace and then join us for the 30 minute Q&A with Beth.