There’s never been a more important time for strong partnership between marketers and enrollment professionals. In order to distinguish your school from your competitors, you need to clearly demonstrate student learning, engagement, and outcomes. And the best way to accomplish that is by coaching your entire team to become differentiators.
The Enrollment Marketing Summit was designed for just that purpose. You’ll learn first hand from experts in the field how you can drive enrollment through strategic thinking and marketing plans that resonate with your audiences.
You’ll learn how to:
- Build and Budget Your Strategic Marketing Plan.
- Leverage AI tools to take your marketing and communications to the next level.
- Develop Brand Campaigns and Drive Enrollment with Strategic Thinking and Best Practices.
- Understand Marketing ROI and how to track your marketing efforts
- Market your unique value proposition and deliver on brand promises through each stage of your enrollment funnel.
- Unlock the potential of AI in transforming your school's marketing approach
Schedule
Tuesday, February 13 at 3 pm/EST
Jonathan Oleisky, President, Kalix Marketing
How to Build and Budget Your Strategic Marketing Plan.
Thursday, February 15 at 3 pm ET
Missy Speyrer, Associate Director of Marketing, Truth Tree
AI Tools are Your New Sidekicks in the School Marketing, Admissions, and Communication World
Tuesday, February 27, at 3 pm ET
Angie Ward, Founder & President, Enroll Media Group
Understanding Marketing ROI and How To Track Effectively
Thursday, February 29, 3-4:15 pm
Kevin MacNeil, Vice-President of Accounts, Metric Marketing
How to Drive Enrollment with Strategic Thinking and Best-Practice Campaigns
Tuesday, March 5 , 3 pm ET
Chuck English, President, English Marketing Works
The ROI of School Marketing
Thursday, March 7 , 3 pm ET
Colin Wyenberg and Lorrie Jackson, Final Site
What to do once you get them: Lead nurturing and marketing through your funnel
Tuesday, March 12, 3 pm ET
Brendan Schneider, Founder and CEO, SchneiderB Media
Embracing the Future: How AI Can Transform K-12 School Marketing
CEC's Offered
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Continuing Education Credits:
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Course L&D Competencies
AISAP Learning and Development Framework
Competency 3: Demonstrate exemplary communication skills appropriate to the unique landscape of education.
Notes for the Enrollment Marketing Summit
- Once you click the REGISTER button, you are signed up for the course.
- A confirmation email from AISAP Programs will be sent once you register.
- Once registered, you will have access to content and receive a new Zoom link for each session.
- Missed the live session? Register and access the recordings and resources.
Course Registration Fee (for all sessions):
$225 for members--your entire team can come at one price
$325 for non-members--your entire team can come
Join now and register at the no-cost member rate!