About the Webinar
Many certification organizations find that there are competing forces, both internally and externally, for market share. For example, your organization may have an event/meeting department or membership department that looks for share of wallet and voice for marketing. Externally there are competitors, both for profit and non-profit, that create noise in the marketplace.

The goal of this on-demand webinar is to bring clarity through the use of a messaging platform that helps you create a distinct voice while harnessing the power of your internal resources to build a holistic brand message.

Accessing the Webinar
To access the webinar, click on the presentation below. A PDF of the presentation is included in the Resources tab under the webinar window.

You can view this webinar as many times as you like for 30 days, starting the day of access.

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