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Action vs. Reaction: A Nuanced Approach to Handling Refund Abuse and Protecting your Revenue

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This webinar will share wide-ranging examples of refund behavior that span the spectrum from legitimate refunds to opportunistic abuse through to hardened fraudulent activity. Delve into the data to look at the different points in a customer journey where a merchant may choose to intervene. Explore the options for intervention to strike the balance between cutting out abuse and retaining customers in highly competitive markets.

Learning Objectives:

  1. A multi-party problem - Learn about the many actors and techniques involved in refund abuse.
  2. How to identify refund abusers in your customer data.
  3. How to protect your revenue: the measures you can take to block, discourage or reform refund abusers

Description

This webinar will share wide-ranging examples of refund behavior that span the spectrum from legitimate refunds to opportunistic abuse through to hardened fraudulent activity. Delve into the data to look at the different points in a customer journey where a merchant may choose to intervene. Explore the options for intervention to strike the balance between cutting out abuse and retaining customers in highly competitive markets.

Learning Objectives: 

  1. A multi-party problem - Learn about the many actors and techniques involved in refund abuse.
  2. How to identify refund abusers in your customer data.
  3. How to protect your revenue: the measures you can take to block, discourage or reform refund abusers.
*Please note, this webinar is for MAG current merchant members.

Contributors

  • Mark Barlow | Chief Product Officer - Ravelin

    Mark joined Ravelin in 2018, where as Head of Product he oversees development of a suite of fraud detection and payment acceptance products. Prior to Ravelin, he worked in the digital transformation team at the Foreign & Commonwealth Office, focusing on transactional services. He has over 15 years of product management experience, working on a range of mobile apps, search, community and content products for startups and larger organizations such as Hailo, Yahoo!, Overture, AltaVista and BBC Online.

July 20, 2022
Wed 12:00 PM CDT

Duration 1H 0M

This live web event has ended.