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This webinar will highlight our latest US research on the Consumer Health & Wellness market, in which we identify key trends shaping consumer demand for wellness products and services, and outline implications and opportunities for companies competing in or looking to enter this space.
Our research, which surveyed over 2,000 US consumers, shows growing interest in wellness across six dimensions (health, fitness, nutrition, appearance, sleep, and mindfulness), even as the impact of COVID recedes. Among others trends and opportunity areas, we found: (1) an increasing focus on Sleep, where consumers expressed the highest level of unmet need from current products and services on offer, (2) Millennials leading the pack in terms of spend and prioritization of wellness, and (3) that natural.
- Identify key consumer trends shaping demand for health and wellness products and services.
- Share our perspectives on the outlook for the US health and wellness market, broadly speaking, including a view on change since 2020.
- Outline the implications of our research and potential opportunities for competing operating in, or looking to enter, the health and wellness space.