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Digital Marketing - Strategies & Best Practices 1

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Description

Session recorded Sept 9, 2020

Contributors

  • Francesco Argiro

    President/CEO - Bliss Corporation
    Francesco Argirò is President and CEO of Bliss Corporation, which he founded in 2008, and today is the leading company in Italy in providing Corporate Global Relocation services. The group is structured through 3 specialized companies:
    - Bliss Moving & Logistics,
    - Bliss Pet Services,
    - Bliss Relocation.
    Bliss Corporation is an ambitious and avant-garde company built on a culture of quality and excellence. In recent years, the company has achieved ambitious goals that are realized on purpose and not profit. The company's turnover is growing steadily, thanks to solid investments in research and development, the strengthening of the corporate structure, which has significantly impacted productivity, and a philosophy that focuses on people, favoring aspects of stability and growth. Committed to technological and organizational innovation, Bliss Corporation chooses to adhere to and integrate systems capable of guaranteeing the protection of the environment and safety at work to bring about positive social and environmental value and impact for all stakeholders.


  • Bryan Bloom

    Founder, Mover Search Marketing
    Bryan Bloom is the Founder of Mover Search Marketing. His company brings moving customers to his client’s through SEO (Search Engine Marketing) and PPC (Pay Per Click).

    For over 10 years Bryan was the founder & CEO of Priority Moving in San Diego and grew it from scratch to the largest local moving company in San Diego. Priority was an agent for Wheaton Van Lines and did local, long-distance, international, military, and commercial moves and had their own hauling fleet. Priority Moving was sold in 2014.

    Bryan is considered the online domination expert in the moving industry. He is the author of many articles about SEO for movers, is a frequent guest on podcasts, and speaks at moving industry events.

  • Steve Jordan

    Editor, Publisher - The Mover Magazine
    Steve Jordan is a business writer who specializes in PR and writing creative copy for websites, brochures, blogs, direct mail and advertising.

    Steve's company, The Words Workshop, handles PR for a number of companies that have little in common except that they all wish to promote their goods and services nationally in the UK or internationally. He writes and distributes their press releases to their target industries gaining them exposure and market awareness that would be impossible using advertising and at a fraction of the cost. 

    Steve knows our industry having spent about 20 years working in the international removals industry. He is the editor and publisher of The Mover magazine which is distributed digitally to the global moving industry every month.
    The Mover magazine is published online at www.themover.co.uk

  • Ray daSilva

    President, Mobility Exchange, LLC 
    Ray daSilva started his career in the mobility services industry in 1978 as a moving consultant for Alaska Orient Van Service, a United Van Lines agent in Anchorage, Alaska. He has held positions in sales, management and executive roles based in Anchorage, Honolulu, Singapore, London, Florida and Washington, DC. During his 23 years with the Crown Worldwide Group, Ray served on its Executive Board where he contributed to the growth of its global network of offices.

    He played a key role in developing Crown University, a visionary staff training and management development program. Throughout his career, Ray has believed in the inherent power of facilitating connectivity and collaboration within a fragmented industry. This led him to contribute to the development of RedSky Mobility Solutions, an innovative cloud based international move management system. He currently serves as President of Mobility Exchange, LLC which develops and implements collaborative technology solutions for the mobility services industry in partnership with the IAM.