(January 16, 2019) This session is for busy executive directors and development
professionals who want to raise significantly more money, but haven’t found the
time to get started. One of the biggest challenges with raising major gifts is
that there are not deadlines to hold your feet to the fire. Join Amy Eisenstein
and she shares tips and tricks to stay on track so you raise significantly more
money this year.
Participants will:
- Explore
why metrics are important for success in raising major gifts
- Learn
techniques to stay on track and accountable
- Discover
ways to communicate with donors on a regular basis
Appropriate for Introductory to Applied Levels

Presenter:
Amy Eisenstein is a consultant, author, speaker, and the creator of online
fundraising resources including Mastering Major Gifts, Power Asking, and the
Capital Campaign Toolkit. Her published books include:
Major Gift
Fundraising for Small Shops,
Raising More with Less and
50 A$ks in 50 Weeks. She became an AFP certified Master Trainer in 2009. Amy served
as the president of the board of the Association of Fundraising Professionals –
New Jersey Chapter in 2014 and 2015. She became a Certified Fundraising
Executive (CFRE) in 2004 and received her advanced certification, ACFRE, in
2013. Check out her blog and video posts at
www.amyeisenstein.com for free
fundraising resources.