Leveraging a Volunteer Cabinet for Campaign Success

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Description

Activating a dynamic and connected group of volunteer leaders during a major fundraising campaign can help an organization meet or exceed its goal, grow its major donor base, and increase its visibility. We will offer tried-and-true methods for identifying top volunteers, clearly defining their role, and motivating them to make asks on behalf of an organization. We’ve been successful in assembling these “Campaign Cabinets” across many nonprofit clients, and if organized effectively, these groups have the potential to raise a large percentage of the overall goal.

Contributors

Whitney Anderson

Whitney Anderson is the Principal for Campaign Services at Fox Advancement, a leading fundraising firm that provides capital campaign consulting, grant research and writing, and fractional development officer support. She is a skilled strategist who helps nonprofits manage fundraising campaigns from conception to completion. She specializes in interviewing philanthropists, providing major gifts solicitation training, and working with volunteers on peer-to-peer fundraising strategies. Whitney holds a Ph.D. in Interpersonal Communication from North Dakota State University.

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Description

Contributors

Whitney Anderson