You can add more detail to your fundraising plan by segmenting your donors and creating specific tasks and activities to support the donor’s interests and desired impact. This session will look at how to identify major donors and planned giving prospects, as well as strategies to move small annual donors to a recurring giving program. Communication is key for donor engagement to be successful. The class includes worksheets to help you identify segments, add a communications plan to your fundraising plan, and set donor engagement goals for your organization.

PLEASE NOTE: BY REGISTERING FOR THIS WEBINAR YOU AGREE TO HAVE YOUR CONTACT INFORMATION, INCLUDING E-MAIL ADDRESS, SHARED WITH DONORVIEW FOR THE PURPOSE OF FOLLOWING UP ON YOUR INTERESTS.