Skip to main content

7 Essential Principles to Design Intuitive Data Stories


In working with hundreds of organizations over the years, Zack has noticed a common problem the majority of companies struggle with. They've invested significant time, energy and money in gaining access to their data and preparing it for use in the business. Yet they overlook one critical piece of the puzzle: developing capabilities to clearly visualize all of their information.
In this presentation you will learn visualization principles you can apply to any Data Story you create. These design principles are often what separates a confusing Data Story from a clear one.


  • Zack Mazzoncini

    Data Story Academy