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CR 2-631 Power of Email Marketing for Today's Savvy Organizer

Instructor: Toni R. Harris
Total time: 89 minutes
CEUs: 1.5
Conference Year: 2016

Course Description
The key to success in business is building relationships. Email keeps you in the front of clients' minds to drive repeat business and referrals. It is also a way to showcase your expertise as an organizer, share client testimonials and drive traffic to your website. 

Learning Objective
1. Learn how marketing has changed: traditional marketing vs. new marketing.
2. Discuss the importance and effectiveness of implementing email marketing along with social media as a tool that drives action.
3. Discover tools that will expand your list.

Code Words
Please be sure to listen for and record the code words given during the presentation. The instructor will explicitly verbalize code words periodically throughout the class (i.e. "The first code word is...") Note: Not all instructors give code words. If you do not hear any, please indicate "none given" on the course evaluation.